Advancing a new standard

Quintauris brand creation
London/Munich/2024

Created at Hill & Knowlton

  • Microchip industry leaders Bosch, Infineon, Nordic Semiconductor, NXP and Qualcomm aimed to accelerate the global adoption of ​RISC-V (an open- source chip architecture) through the creation of a new company, Quintauris. ​

    We were tasked with creating the new brand, website and launching it to media.​

    The new CEO wanted an identity that stood out from the sector’s ‘sea of blue’ and that represented a vibrant, open future, appealing ​to the next generation. RISC-V’s open-source nature is reflected through an on/off motif ​which appears in the monogram and throughout ​the visual system.​

    We created all the assets, including the launch site quintauris.eu within a four- week period. ​The launch gained significant positive media coverage and we continue to support the business with ongoing comms and ​marketing activity.